Archive for March 3rd, 2006

No click fraud here

This is more of a non-post, only because my tiny PPC account has not noted any click fraud of late. I am not complaining. Perhaps sites that show evidence of a click fraud service tracking code are being avoided by the organised click fraud gangs?

Popularity: 2% [?]

Open source click fraud service

In what must be a world-first, click-fraud detection provider Visitlab has noted on its home page that it has opened up its source code under a GPL licence. What does this mean? I doubt that many will download the code and run it as a competing service, but it is certainly reassuring to its users that the code is open to inspection.

All application service providers are potentially open to the question, “What really happens to my data?”, so this move is to be commended.

Popularity: 2% [?]