YAOAACF by San Jose Business Journal
Monday, October 2nd, 2006
No easy answers for advertisers suffering from online click fraud
By Mark Larson
Small businesses are increasingly turning to third party “click monitoring” companies as a way to help prevent being charged for the type of phantom business that recently cost Google Inc. $90 million in an Arkansas court settlement.
Nothing new here apart from exposure for a couple of companies.
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