Google PageRank Finally Trickles Down Under

All good SEOs know that the Google toolbar PR means nothing — it is, after all, a frozen value of PageRank that could be four months out of date. But one could be excused for getting nervous if their site is greybarred for a looooong time. Not good for the street cred. Certainly not good for attracting links. Makes you look like a banned site unless you check for indexed files.

NetMagellan had no toolbar PR for 8-9 months since it was launched and I had not come across such a long delay before. In my experience, a new site gets a measly PR-zero (really means PR <1 rather than null) within a couple of months and a handful of ordinary links. There was no ranking concern here, as more than 60% of the traffic is from organic search results. I wasn’t losing any sleep, but more than one SEO had commented on the grey bar, so it was a minor irritation at best.

A new ranking update is in progress and the home page now shows PR4. Of course that means “nothing”, but at least I won’t have to make much ado about nothing.

Popularity: 20% [?]

This entry was posted on Sunday, October 28th, 2007 at 11:39 am and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.