Click! Mouse fraud bytes web advertisers

Emma Connors and Mark Jones have written about click fraud in today’s Australian Financial Review. Unfortunately the article cannot be viewed online for free. They write that Nielsen/NetRatings is starting research into this issue in Australia. They are going to look at the behaviour of IP addresses, exactly what I said in the same article!

Also quoted is ClickSentinel, which claims that 30% of clicks are fraudulent. I wonder if Shuman Ghosemajumder’s team at Google will look into this claim next. 🙂

Ash Nallawalla

Search strategist experienced in large, complex websites. Ash's Google+ profile

Related Posts

Automated Facebook “Community Standards” decisions are getting ridiculous.

Ash Nallawalla

18 March 2020

SEO

Feel free to share...FacebookTwitterRedditStumbleUponLinkedinemailI shared an article from the Sydney Morning Herald that I saw on Facebook, with my comment ” Interesting analysis of the UK approach” – that is all I said. I think there were some interactions on that post. Today I received a notification (screenshots follow). I had no option to discuss […]

Read More

DMR-EZ48V recording from an external device

Ash Nallawalla

23 February 2020

SEO

Feel free to share...FacebookTwitterRedditStumbleUponLinkedinemail If you, like me, have a Panasonic DMR-EZ48V VHS and DVD writer combo device, you will have had experience in copying from VHS tapes to DVDs, or vice versa. It’s a great way to dispose of old, grainy home videos that were saved on VHS tape. Such devices were hard to […]

Read More

1 Comment

  • double e on 20 September 2006

    Try this service if you are having problems with click fraud – ClickProtector – it detects fraud and it is pretty cheap too. It has a way to try and get money back from the Tier 1 and many of the Tier 2 search engines, including Google and Yahoo etc. They have a pretty cool feature wher eyou can make an unblockable popup come up on the screen of the offending clicker. I dunno… works pretty good for my sites!

Comments are closed

Older Posts