IYP ranking check without specifying the state

While discussing the previous post, SEO ranking of US IYPs across 274 cities, Chris Silver Smith pointed out that Americans are not likely to specify the state abbreviation when searching locally, unless the location name occurs in many parts of the US, e.g. Springfield. So I ran a quick check for (location) divorce attorney across the 274 localities. Here is the result:

Superpages.com improved in the higher ranked results. To save you from opening the earlier post, here is the earlier check with the abbreviated state inserted, e.g. Salinas CA divorce attorney.

For Superpages.com there isn’t much difference in the weighted score; however, for the other sites there are slight differences in positions or they fall out completely.

I did a Bing check as well, which shows good rankings for IYPs not listed above. I’ll upload it soon.

Ash Nallawalla

Search strategist experienced in large, complex websites. SEO consultant.

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