Michael Hill is a well-known jewellery retail brand and has had a website for a while. It has now deployed an interesting form of ecommerce known as “shoppable video”. This piqued my interest, so I took a look. (No, I have no connection with them or Brightcove in any way.) 🙂
Sometime in 2013 Amazon accidentally allowed people outside the US to order Google Chromecast. Without fully grasping what it did, I ordered mine and it arrived within days. Amazon realised its mistake and emailed me asking me to return it at their expense for a full refund, as it would not be supported outside the US. [Update: It is now sold in Australia.] Continue reading
Occasionally, I run the great backlink tool Majestic SEO across websites of major companies purely to see if they are likely to fall victim to one of Google’s Penguin updates. Being a quiet Friday night, I thought I would check out the Bank of New Zealand (BNZ), as it is a subsidiary of a former client, not forgetting that it was my first bank when I lived in Godzone.
So I let it rip. One of the first reports I run is the Referring Domains Report, which I sort by Trust Flow in ascending order. This lists the lowest value links first and it’s common to see a few with a value of zero. Continue reading