‘Click fraud’ suit against Google, others sent back to state court

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(Extract)

TEXARKANA, Ark. (AP) – A federal appeals court says a class-action lawsuit alleging “click fraud” by Google Inc. and other Internet companies should be heard in state court rather than in a federal courtroom.

I don’t know much about the US legal system, but wouldn’t it make life easier for all concerned if there was one ruling that applied to all of the US?

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Google's click fraud detection better than I thought

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I hate to admit it, but you have to give credit where it is due. I have been following just one keyword but it may apply to others. Google has only charged me for one click in the past 7 days when the suspicious clicks for that keyword are at least 10 to 15.

I think I know what click behaviour is ignored by the Adwords software (i.e. not charged to the advertiser) but I am not going to spell it out here.

Google’s click fraud detection better than I thought

Reading Time: < 1 minute


I hate to admit it, but you have to give credit where it is due. I have been following just one keyword but it may apply to others. Google has only charged me for one click in the past 7 days when the suspicious clicks for that keyword are at least 10 to 15.

I think I know what click behaviour is ignored by the Adwords software (i.e. not charged to the advertiser) but I am not going to spell it out here.

Arrow sheds attract the clickers

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What is it with Arrow Sheds? They’re probably OK, if you are into sheds, but these “arrow shed” searchers just like to click my ads but they don’t buy anything. This Comcast visitor from Nashua, NH is a good example of the 2-3 daily clickers who visit my site every day. At least he made an effort to click deep into the site before going back to the Google SERP and clicking the ad four times.

Does click fraud bother you?

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I have had a few conversations with several people about click fraud tracking services and have found a common theme: they are sceptical about click fraud and are sceptical about services that claim to find it. This does not make sense to me.

Is it like people who don’t believe in god also don’t believe in a service (religion) that claims to find this elusive being? Now that makes sense to me. 🙂

Are there any true believers (in click fraud)?

Other Click Fraud Articles

Drilling down the AOL visitor

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Drilling down the IP address of this visitor, you can see that he (they’re always “he”, right?) clicked an ad, then clicked an internal link; clicked the same ad, then clicked an internal link; clicked the ad, then three internal links.

This can also be seen in the click path in the second screen shot.

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