Ash Nallawalla's blog

Use Sᴍᴀʟʟ Cᴀᴘs in your LinkedIn profile name

Ash Nallawalla

30 December 2016

Ash, LinkedIn

While looking up a former NAB colleague in Google, I noticed that his name showed up as follows: Whereas, mine looks like anyone else’s:

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Facebook Contest Guidelines Explained

All popular Facebook Pages run contests — it’s a great way to get fan interaction and it’s a great way to attract new fans. I’ve personally gained many hundred real fans for my clients using Facebook Contest Apps that I’ve created and they work great. However, most pages have contests where they simply ask users […]

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Why your Facebook Page could get removed by Facebook without warning

I spend a lot of time checking the business pages of local businesses and other businesses that I like on Facebook. Facebook marketing is part of my job, so I’m very critical and observant of what other people do. I’ve found that lot of these pages are either very boring or the ones that are […]

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Starbucks India doesn’t get social media

Armaan Kapur is a 21-yo writer in New Delhi who did something that many middle-class Indians do — try to go to Starbucks India (Link to Facebook page) in Connaught Place, New Delhi. In Australia, you don’t normally admit that you drink that brand of coffee, and most of their outlets were closed down (Link […]

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The correct way to make an App for your business: Hungry Jack’s Makes It Better app for iPhone and Android

I am one of those people who has their iPhone in their hand basically every moment of every day. I’d have it my hand right now if my hands weren’t busy typing this. I have spent hundreds of dollars on apps over the past few years and I’ve lost interest in a lot of them quickly and […]

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Why are some Marketing and PR experts scared of social networking?

Keith Nallawalla

13 September 2012

Facebook

For quite some time I have been concerned that Marketing and PR staff at major companies are scared of social media. This might sound crazy or uneducated, but these are common reasons why they will not allow their companies to have a Facebook page: No time to maintain it No budget to maintain it People will […]

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Facebook now allows Post Scheduling for Business Pages

Facebook has been unveiling a lot of new features on a regular basis in the past few months leading up to their IPO. One new feature in their post IPO updates has been Post Scheduling for Business Pages . This update seems long overdue and it is surprising Facebook never got around to doing it […]

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Understanding Facebook Games (For Parents)

Other than being a great social networking website, Facebook is also a very popular gaming website. Millions of people participate in games on Facebook regularly and like many other gaming or internet activities, it is something that may cause some issues if the parents do not understand how Facebook games work and if the children […]

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Better screening needed for Facebook ads

Facebook should have a better screening process for their ads. Every now and then I notice scams and other questionable gift card contests and whatnot popping up on Facebook. I probably should have blogged about those earlier. A little while ago I noticed a few actual paid ads that are obvious scams. The two I […]

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Time for businesses to finally bite the Timeline bullet

Now that Facebook has given all Pages the new Facebook Timeline there has never been a better time to move your business from a personal profile or a Group to a proper Facebook Page. Sure there are some issues with it for businesses that had pages previously, but to a business that hasn’t used the […]

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Integration between Social and SEO is great news for users.

In the old days companies would have different teams for their social and SEO work. SEO was just about getting found by users and the social team (if there even was a social team) would try and keep those people around. Now, inbound links from notable social media accounts (likes, shares, +1s etc) can “vote” […]

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Are LinkedIn Groups of any value anymore?

Ash Nallawalla

16 January 2012

LinkedIn

LinkedIn has thousands of discussion Groups, where actual discussion seems to be minimal. There was a time when a given topic had one or two groups, but now a popular topic will have hundreds of identical competitors. Anyone can create their own groups. Numerous small businesses (and some larger ones) have done this. Why do […]

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